Code of Conduct

Code of Conduct

Rules and Responsibilities of Proper Practice for CATO Members

• Each member is committed to providing tourists with the best possible services.
• Services shall be rendered in a manner that enhances the goodwill and reputation of CATO.
• Every member is, in essence, an ambassador of CATO and is expected to conduct business with integrity taking precedence over all other interests.
• A CATO member shall always adhere to this Code of Conduct and set standards for quality, responsibility, and professionalism.
• Complaints shall be submitted in writing and addressed by the CATO Executive Committee.

1. Treat others as they would wish to be treated.
2. Remain courteous to fellow members, clients, employees, employers, and the general public, serving them honestly and respectfully.
3. Respect the rights and interests of clients.
4. Recognize profitability not only as a right but also as an obligation to improve service quality and ensure business continuity in the travel trade.
5. Continuously strive to provide value-for-money services.
6. Ensure fair wages, steady employment, education, training in ethics, and career opportunities for employees.
7. Understand that business policies and social responsibilities must go hand in hand and that mutual satisfaction should be the goal of every business relationship.
8. Report any violation of this Code of Conduct to the CATO Executive Committee.

Qualities a CATO Member Should Uphold

Relationship Among Members

Employment

• Applicants shall be properly screened to verify their qualifications, experience, and references.
• A Letter of Intent and Clearance Certificate shall be obtained during the recruitment process.
• Employees completing their notice periods shall receive appropriate clearance documentation.
• New employees shall be allowed adequate time to complete handover procedures with previous employers.
• Employees shall not be pressured to disclose confidential information regarding former employers.
• Employees leaving an organization shall not exploit clients, closed deals, or intellectual property belonging to their current employer.
• Misconduct, malpractice, or misleading behavior shall be reported to the CATO Executive Committee to safeguard members and maintain professional standards.

Pledge of Professional Conduct

• I shall strive to raise professional standards and contribute positively to my organization.
• I shall promote integrity, trust, and ethical values in all dealings with tourism stakeholders.
• I shall uphold credibility through reliable, consistent, and responsible services.
• I shall practice fairness, objectivity, and sound judgment in all decisions.
• I shall encourage growth and development among those for whom I am responsible.
• I shall serve as a role model and promote best practices within the tourism industry.
• I shall exercise authority selflessly, respect privacy, and avoid conflicts of interest in all dealings.